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Search Engine Marketing (SEM)

We all know there is a lot of competition out there.  To get in front of your potential customers on search engines, SEM is a very effective way to go.  Before you see the organic results from your search, you will see paid ads.  These are marked by an symbol next to the listing.  These are simply a “Pay-Per-Click” campaign.  The business will only pay the search engine when someone clicks on that link!  It’s a great way to drive traffic to your website. 

The Most Trusted Partner for SEM Services

Make your company credible among potential customers.

How much does it cost?

To find your business ad in a search result, you must first put in a bid for that position.  The industries with the most competition will drive up the cost of the bid.  For example, “Personal Injury Attorneys Phoenix” could cost over $300 per click.  Other, non-competitive industries could be as low at 25 cents a click.  We can give you an estimate if you are interested in this type of campaign.  You can also choose to bid on long tail keywords.  These are less expensive, but often bring similar type customers.  For example, “I just got hit by a car in Phoenix”.

 

Coffee News Arizona charges 20% of your ad spend as a management fee.